appazoogle

Dispatches from the Digital Revolution

Author Archives: Leah Thompson

Appazoogle going on hiatus

Dear readers, Thank you for making the last year and a half an exciting and memorable one for those of us on staff at Appazoogle. Due to a variety of … Continue reading

April 9, 2013 · 2 Comments

Invisible marketing: How the digital world makes it hard to prove your mettle

I work in textbook marketing. Last week, an author on one of my lists sent me an email. The general tone: “You don’t know how to do your job, I … Continue reading

March 28, 2013 · 1 Comment

How do you solve a problem like the Hydra?

The Science Fiction and Fantasy Writers of America and Random House are in a fight over a nine-headed monster. Well, sort of. Last week, Digital Book World reported on an … Continue reading

March 12, 2013 · 1 Comment

AWP: the post-show report

A big thank you to everyone who came to see us at AWP on Thursday! We had a great time presenting and had about 70 people come out to hear … Continue reading

March 8, 2013

Barnes & Noble in troubled waters

“It’s really scary for me that I covered the bankruptcy of a major book chain last year, and I’m kind of wondering if I might be doing the same thing next … Continue reading

March 5, 2013

Legal check-in: February updates

Jenna Gilligan wrote earlier this week about the recent indie suit against major publishers in regards to DRM, which has prompted us to take a look at what else in publishing … Continue reading

February 28, 2013 · 13 Comments

The Amazon patent, part two: What does it mean?

Yesterday we posted an article that discussed the recent Amazon patent that has the digital blogosphere up in arms. Check out that overview or read the full text of the … Continue reading

February 20, 2013

The Amazon patent, part one: What is it?

Digital publishing has been abuzz (and in many cases, aghast) at the recent news that Amazon may be entering the digital resale market. Publisher’s Weekly announced earlier this month that … Continue reading

February 19, 2013 · 1 Comment

What’s a MOOC? (And why should publishers care?)

Though they sound like they might have been cooked up by Seuss, MOOCs have been a hot topic in academic publishing lately. These “massive open online courses” are jut what … Continue reading

February 6, 2013 · 7 Comments

Elsevier, Mendeley, and STM publishers look to the future

Last week, news broke that the scholarly STM publisher Elsevier is in talks to purchase Mendeley, the successful research collaboration platform used by researchers and academics around the world. And … Continue reading

January 22, 2013 · 2 Comments

Random House announces internal reorganization

Random House and Penguin are still awaiting verdicts from global fair trade organizations to finalize their planned merger, but that certainly hasn’t left them standing idle. Last week, Publisher’s Lunch … Continue reading

January 15, 2013

Happy (belated) birthday to us!

An entire year has come and gone here at Appazoogle…and we missed it. So this week, instead of celebrating a run-of-the-mill twelve-month anniversary, we’re celebrating thirteen lucky months of bringing … Continue reading

December 7, 2012

Stuck in the middle: Tablets for low-income consumers

Apple’s launch of the iPad mini revealed what some might call a nod to the competition with its lower price point—though, granted, not that much of a nod to the competition. Though … Continue reading

November 7, 2012

Changing the way we see ourselves: perceptions of publishers

What are we doing here? That’s the sort of existential question we as publishers have been asking—and responding to—again and again as publishing (aided by digital formats and by increased … Continue reading

November 5, 2012

Follow Appazoogle on Twitter

RSS RSS Feed

  • An error has occurred; the feed is probably down. Try again later.

Enter your email address to follow this blog and receive notifications of new posts by email.